Three- and five-door Fiesta variants will deliver superior quality and refinement; feature a stylish new exterior and revolutionary interior design with more personalisation options than ever before. Ford has also further enhanced the compelling fun to drive character that has helped make Fiesta the best-selling small car in Europe four years running.
The all-new Ford Fiesta is the most comprehensive and versatile Fiesta line-up ever, and features the stylish Fiesta Titanium, sporty Fiesta ST‑Line, upscale Fiesta Vignale, Fiesta Active crossover, and the Ford Performance Fiesta ST.
Expanded Fiesta line-up
The most comprehensive Fiesta range ever meets growing consumer demand for greater choice and improved quality within the B-car segment.
The All-New Fiesta will for the first time be offered as a luxurious Ford Fiesta Vignale model – part of the Ford Vignale upscale product and ownership experience. The Fiesta Vignale joins the Mondeo, S-MAX, Kuga and Edge Vignale models as the highest expression of the Ford brand in Europe, and offers unique 18-inch alloys wheel designs, exclusive exterior detailing and colours, and hexagonal-quilted, tuxedo-stitched leather seats.
The Fiesta Active is the first Fiesta crossover model, combining rugged SUV-inspired styling that includes raised ride-height, roof bars and additional cladding; hatchback practicality; and true Fiesta driving dynamics.
Ford earlier this year introduced for the first time a new range of ST-Line models that deliver exterior and interior styling inspired by Ford Performance models alongside powerful Ford EcoBoost petrol and TDCi diesel engines, for customers who aspire to the sporty image of Ford’s ST models – but do not require the full performance delivered by optimised ST engines and chassis with sports technologies.
The Fiesta ST-Line features sporty exterior styling including unique alloy wheel, grille, front and rear bumper and side-skirt designs. The interior features sports seats, alloy pedals and a flat-bottomed steering wheel, while the driving experience is enhanced with sports suspension.
Also revealed was the stylish Fiesta Titanium, indicative of the high specification and quality that will be delivered to Fiesta customers across Europe. Higher specification Ford models accounted for nearly 60 per cent of sales in the first 10 months of 2016. Titanium models account for 48 per cent of Fiestas sold this year. Fiesta will also be available in a Trend version.
The Look That Makes You Love Fiesta
The all-new Ford Fiesta delivers a revolutionary new interior that reflects Ford’s new global interior design philosophy – improving quality through enhanced specifications and innovative engineering.
Delivering superior quality and refinement, together with a stylish new exterior and the revolutionary interior design, the all-new Fiesta line-up offers a uniquely compelling, emotional and fun to drive appeal.
The All-New Ford Fiesta features a class-leading range of technologies to enhance comfort, convenience and safety. Advanced driver assistance technologies are supported by two cameras, three radars and 12 ultrasonic sensors, which in combination are able to monitor 360 degrees around the vehicle, and scan the road ahead up to a distance of 130 metres – more than the length of a football pitch.
SYNC 3 and B&O PLAY for premium entertainment
Ford’s SYNC 3 communications and entertainment system will enable Fiesta drivers to control audio, navigation and connected smartphones using simple, conversational voice commands.
Simply by pushing a button and saying “I need a coffee,” “I need petrol,” and “I need to park,” drivers can locate nearby cafés, petrol stations or car parks, and find train stations, airports, and hotels. The system is compatible with Apple CarPlay and Android Auto™. SYNC 3 also offers SYNC AppLink, enabling voice-activation of a range of smartphone apps including Glympse, Aupeo, Spotify, MyBoxMan, HearMeOut, AccuWeather, and Los 40 Principales.
The Fiesta’s floating, tablet-inspired 8-inch colour touchscreen can be operated with pinch and swipe gestures. Also offered with SYNC 3 is a floating 6.5-inch colour touchscreen, and a 4.2-inch colour screen is combined with the MyFord Dock that enables users to store, mount and charge mobile devices such as phones and navigation systems. All Fiesta screens offer class-leading resolution and are up to twice as bright as competitors, making it even easier for drivers to read and navigate on-screen information and functions.
Reflecting the consumer shift towards portable digital multimedia, Fiesta delivers Bluetooth connectivity and two USB ports as standard, with an integrated CD player offered as an optional extra. DAB radio is available across the range. However drivers choose to access their music, Fiesta’s sound systems will deliver high quality audio, including the first B&O PLAY Sound System to feature in a Ford model.
The new B&O PLAY systems – exclusive to Ford’s global vehicle line-up – offer an elevated audio experience with specifically tailored speaker placement and calibration for each vehicle in the Ford range. For Fiesta, this means ten speakers including a boot-mounted subwoofer and a central mid-range speaker on top of the instrument panel, incorporating the B&O PLAY aluminum logo and a unique radiating hole pattern. Total amplifier power is 675 watts, governed by a Digital Signal Processing Amplifier that controls equalization and audio mixing including selectable Surround Sound for even more rich and powerful sound, regardless of seating position.
Fiesta is the first Ford to deliver an enhanced version of Pre-Collision Assist with Pedestrian Detection that can detect people who are in or near the road ahead, or who may cross the vehicle’s path, using light from the Fiesta’s headlights at night.
The system is designed to reduce the severity of some frontal collisions involving vehicles and pedestrians, or help drivers avoid some impacts altogether. A wider camera angle helps to better track pedestrian movements.
Also offered for the first time on Fiesta is Ford’s Active Park Assist with Perpendicular Parking, which helps drivers find suitable spaces and park hands‑free nose-to-tail and side-by-side with other cars. Further enhanced for Fiesta, the technology for the first time can now apply the brakes if drivers do not respond to system guidance and proximity warnings while performing forward and reverse manoeuvres, and a collision with a parked car or obstacle to the front or rear is imminent.
Further features available for the first time on Fiesta and offering enhanced functionality include:
Fiesta is the first car in its segment in Europe to offer Cross Traffic Alert, which warns drivers reversing out of a parking space of vehicles that may soon be crossing behind them. The feature is amongst 15 Fiesta driver assistance technologies in total, including Adaptive Cruise Control, Adjustable Speed Limiter, Blind Spot Information System, Distance Indication, Driver Alert, Lane Keeping Aid, Lane Keeping Alert and Forward Collision Warning.
Interior comfort and individual style
The user-centric Fiesta interior design is influenced by consumer interactions with smart devices and tablets. Delivering a more spacious and premium first impression through ergonomic design and soft-touch materials – including for the upper instrument panel – the logical but emotive interior helps deliver a calming and peaceful space that customers can personalise with a new range of individualisation options.
Designed to add bespoke character but retain the interior’s balanced and harmonious feel, individualisation options include decorative elements for the central instrument and passenger-side instrument panel, door pulls and rear-view mirror cap in Race Red, Yellow, Bohai Bay Mint, Deep Impact Blue or Chrome Copper.
Smarter, stronger, safer
Fiesta’s active and passive safety systems, combined with a comprehensive range of driver assistance technologies, are anticipated to deliver the highest Euro NCAP safety rating. The Fiesta is the first Ford in Europe to benefit from computer simulation crash tests of a complete vehicle using advanced new Finite Element Analysis technology, enabling more effective optimisation of safety features from airbags to body structure reinforcements.
The Fiesta body features 36 per cent more boron steel for greater strength in key areas, including the upper section of the new B-pillar design that uses a T-section configuration to more effectively transfer side impact energy into the roof. Redesigned door cross sections further protect occupants against side impact intrusion, and the doors also now contain pressure sensors that enable restraint systems to be activated several milliseconds sooner. Side airbags are designed to lift the occupant’s arm away from an impact zone.
Innovative restraint features include a locking seatbelt tongue – a mechanically-activated device that helps prevent slippage of the belt during an accident and eliminates the need for a driver’s knee airbag. Rear outer seats also now feature load limiters and pre-tensioners – previously offered only for front seats occupants – to further restrain passengers and help prevent belt-related injuries.
Parents of young children will benefit from front passenger seat airbags that can be deactivated to allow for child seats. Pedestrian protection is enhanced with headlamps that are designed to travel rearwards on impact, and a collapsible cowl and wiper spindle assembly designed to give way in the event of head impacts.
A simplified range of sophisticated Euro Stage 6 petrol and diesel engines offers performance and fuel-efficiency that support a class-leading driving experience and reduce costs for owners.
Ford’s multi-award-winning 1.0-litre EcoBoost petrol engine is offered with 100 PS, 125 PS and 140 PS, and a new six-speed manual gearbox with a reduced friction architecture that helps deliver from 97 g/km CO2 emissions,* or an optional six-speed automatic gearbox for the 100 PS variant with steering wheel-mounted paddle shifters.
Fuel efficiency is further enhanced with Auto‑Start‑Stop technology offered for all engines, and Active Grille Shutter for 1.0-litre EcoBoost and 85 PS 1.5-litre TDCi engines. A new Eco button for manual transmissions adjusts engine and throttle settings to help drivers save even more fuel when desired. Underbody aero shielding further reduces aero drag.