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The All-Electric Ford Puma Gen-E®

Britain's number 1 best-selling car​, the Ford Puma®​ has gone electric! Introducing the All-Electric Puma Gen-E®​! 

Existing Puma owners already know its style and versatility. Now, imagine that with instant electric power, quiet journeys, and emissions. 

The UK government also provides a £3,750 Electric Car Grant towards your purchase of the Puma Gen-E. This makes upgrading to electric more affordable than ever before. 

You don't need to do anything to receive the grant, we as your dealer will handle all the paperwork for you. For full T&C's see: Low-emission vehicles eligible for a plug-in grant.

What's more your purchase is backed by our Ford Power Promise, including a free home charger with installation and much more! 

Even better, until 30th September 2026, Puma Gen-E is available with 0% APR* on 2 Year Ford Options and a £1,000 Customer Saving. 

Ready to talk? A member of our sales team can help you understand how you can make the switch to electric. 


Discover the All-Electric Ford Puma Gen-E®

Step into a stylish design equipped with cutting-edge features for an electric lifestyle. Generous storage of up to 566 litres with the Gigabox and frunk, giving you space for wardrobe changes, musical equipment ot whatever the city throws at you. 

Immerse yourself in a stylish interior with a 12" SYNC 4 touchscreen, with live traffic updates and your favourite music, along with ambient lighting to suit your vibe and a B&O™ sound system that matches your rhythm.

Tailor your driving thrills with the option of four different driving modes to fine-tune your Puma Gen-E. Utilising Eco Mode helps deliver up to 259 miles of driving range**.

Charging from 10-80% in just 26 minutes using a 100kW fast charger††​, the Puma Gen-E is designed for your fast-paced lifestyle. With agile handling that turns the city into your playground, explore the street with excitement around every corner. 

Ford Power Promise

​Ford Power Promise is our commitment to electric vehicle confidence.
Experience how easy owning an EV really is, with: 

  • A free wallbox home charger​ with Octopus Energy
  • Up to 10,000 miles from Charging Credit​ on the Octopus Go Intelligent Tariff
  • 2 Years Ford Roadside Assistance Plan^
  • 8-year / 100,000-mile battery warranty˜ 
  • Dedicated customer support

We've got your back in all the areas that matter most. Ready for more?
Contact us today to discover how easy it is to switch and go electric. ​


Important Information

©2026 Ford Motor Company. Ford Puma and Ford Puma Gen-E are trademarks of Ford and its affiliates.

Britain’s number 1 best-selling car according to SMMT data.Available to eligible retail customers for new vehicles contracted between 1st July and 30th September 2026 and registered by 31st March 2027.

*Finance subject to status. Freepost Ford Credit.

**Based on full charge of 259 miles with Puma Gen-E Select model. Estimated range using Worldwide Harmonised Light Vehicle Test Procedure (WLTP). Figures shown are for comparability purposes and should only be compared with other vehicles tested to the same technical procedures. Actual range varies with conditions such as external elements like temperature, driving behaviours, route profile, vehicle maintenance, and lithium ion battery age and condition. 259 miles WLTP Overall Range reflects a combined driving cycle and 192 mile WLTP Extra High range reflects motorway driving – both tests are conducted in controlled conditions with an ambient temperature of 23 degrees Celsius and no climate or electrical load.

††Figures given are based on All-Electric Puma Gen-E Select. Actual charge times and charging speed will vary according to the type of home or public charging station used, as well as other factors (including weather, ambient temperature, driving behaviour, driving profile, vehicle condition, lithium-ion battery age, condition, and temperature).

^Roadside assistance T&C’s apply see ford.co.uk for details.

Eligible retail customers only contracted by 30th September 2026. Wallbox and standard install on private driveway (worth £999), fees apply for nonstandard install. Energy credit provided with Octopus Intelligent Go tariff to help charge your car up to 10,000 miles (based on WLTP test results, actual miles achieved may vary by model and driving style/conditions). Excludes NI, Isle of Man and Channel Islands.

For full terms and conditions for the Octopus Energy Free Charger and “Free Miles” click herehttps://www.ford.co.uk/useful-information/terms-and-privacy/octopus-terms-and-conditions

˜Battery warranty covers you if your EV battery loses capacity faster than expected (below 70% capacity). Up to 8 years/100,000 miles, whichever is sooner.

Hills Ford acts as a credit broker in relation to finance products and not a lender.

Hills Ford only offers selected product from a range of finance providers.

We may receive a fixed fee commission for introducing you to Ford Credit.

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NEW ALL-ELECTRIC PUMA GEN-E Your Next Steps